Retail

Better Retail Starts with Happy Employees

Turn mandatory compliance training into measurable behavior change that motivates employees, enhances customer experience, and reduces enterprise risk.



Top Retail Brands Trust Atana

See What's Really Happening on the Frontline

Retail faces thin margins, high turnover, and shifting customer expectations while managing compliance and cultural friction. Traditional training and surveys fail to reveal what employees think or where risk resides. Atana converts required training into Behavioral Intelligence, surfacing blind spots early and guiding targeted interventions that improve customer experience, operational performance, and enterprise risk outcomes.

Atana for Retail

Turn Training into Action and Improve Performance Across Every Store

Exceptional retail experiences aren’t delivered by training alone—they’re shaped by everyday employee behavior. In retail, where every interaction affects customer satisfaction, loyalty, and brand reputation, hidden cultural blind spots can quietly impact sales, increase shrink, and slow operations. Atana transforms training into Behavioral Intelligence, revealing what employees truly believe, how they act, and where teams may struggle. Retailers—from stores to warehouses—use Atana to identify risks, improve performance, and protect the customer experience before issues escalate.

Exceptional retail experiences aren’t delivered by training alone—they’re shaped by everyday employee behavior. In retail, where every interaction affects customer satisfaction, loyalty, and brand reputation, hidden cultural blind spots can quietly impact sales, increase shrink, and slow operations. Atana transforms training into Behavioral Intelligence, revealing what employees truly believe, how they act, and where teams may struggle. Retailers—from stores to warehouses—use Atana to identify risks, improve performance, and protect the customer experience before issues escalate.

Why Retail Leaders Choose Atana

  • Customer-Focused Teams: Reduce bullying, bias, and incivility to ensure friendly, consistent service that drives loyalty and repeat visits.
  • Safe & Secure Stores: Prevent workplace violence, harassment, and unsafe behavior—protect staff, customers, and inventory.
  • Strong Leadership: Equip store managers and supervisors to coach effectively, resolve conflicts, and keep operations running smoothly.
  • Data You Can Act On: Organizational Insights flags problem areas, highlights cultural hot spots, and provides Belle AI support with actionable playbooks tailored to retail challenges.

Why Retail Leaders Choose Atana

  • Customer-Focused Teams: Reduce bullying, bias, and incivility to ensure friendly, consistent service that drives loyalty and repeat visits.
  • Safe & Secure Stores: Prevent workplace violence, harassment, and unsafe behavior—protect staff, customers, and inventory.
  • Strong Leadership: Equip store managers and supervisors to coach effectively, resolve conflicts, and keep operations running smoothly.
  • Data You Can Act On: Organizational Insights flags problem areas, highlights cultural hot spots, and provides Belle AI support with actionable playbooks tailored to retail challenges.

Impact You Can See

icon with up arrows indicating improved productivity and resultsicon with up arrows indicating improved productivity and results
  • Increased sales and average transaction value
  • Higher customer satisfaction and loyalty scores
  • Reduced employee turnover and operational risk
  • Safer, more confident staff across stores and warehouses
  • More consistent brand experience across locations

Stop checking the box. Start improving every customer interaction.

Make It Safe to Speak Up

Speaking up is a barometer of psychological safety.

Despite having among the highest rates of workplace sexual harassment incidents, Atana research by industry reveals that hospitality organizations also have among the highest percentages of employees who perceive a risk from speaking up against harassment. Training with Atana solutions improves willingness to speak up while also surfacing perceived barriers to doing so—allowing leaders to close gaps that traditional surveys miss and helping to drive better business outcomes.


↑ 15% 

Across Atana learners, behavioral intentions to speak up against harassment increased by 15% from before to after training


Make It Safe to Bring Concerns Forward

The retail industry has among the highest rates of workplace violence.  Preventing these types of events often hinges on employees saying something when they see something.

Atana Trend Data shows that, while the majority of retail employees believe sharing concerns about alarming behavior will make the workplace safer, a high percentage of these employees expect there would be negative consequences to bringing concerns forward. Training with Atana solutions improves willingness to speak up while also surfacing perceived barriers to doing so—allowing leaders to close gaps that traditional surveys miss and helping to drive better business outcomes.


↑ 15% 

Across Atana learners, behavioral intentions to report alarming conduct increased by 15% from before to after training


Challenge


Impact


Atana Solution


Outcome


Hostile work environments, poor communication, and suppressed speaking up

Higher safety incidents, customer dissatisfaction, and operational breakdowns

Behavioral insights from training, targeted interventions to improve communication and safety culture

Safer Stores & Better Customer Experience


Poor communication between managers and staff creates unclear expectations, disrespectful culture and drives staff burnout

Absenteeism, turnover costs (1-2x salary), staffing instability

Courses on Respectful Workplace and Manager Communication; Belle AI playbooks for engagement

Workforce
Well-Being & Stability


Compliance gaps, harassment, and retaliation risk

Legal exposure, lawsuits, settlements, and reputational harm

Evidence-based training with measurable behavior change; dashboards for defensible compliance

Regulatory & Legal Risk Reduction


Disengagement, incidents, poor customer experience

Lost sales, reputational damage, and operational inefficiency

Culture improvement linked to performance metrics; proactive risk reduction

Financial Performance & Brand Protection                                         


High-conflict environments, lack of psychological safety

Increased theft, shrink, and escalation into violence

Respectful Workplace and Violence Prevention programs; insights to reduce conflict and improve safety

Operational Resilience & Risk Mitigation                                         

Challenge

Hostile work environments, poor communication, and suppressed speaking up

  • Impact: Higher safety incidents, customer dissatisfaction, and operational breakdowns
  • Atana Solution: Behavioral insights from training, targeted interventions to improve communication and safety culture
  • Outcome: Safer Stores & Better Customer Experience

Challenge

Poor communication between managers and staff creates unclear expectations, disrespectful culture and drives staff burnout

Challenge

Compliance gaps, harassment, violence prevention failures

  • Impact: Legal exposure, lawsuits, settlements, and reputational harm
  • Atana Solution: Evidence-based training with measurable behavior change; dashboards for defensible compliance
  • Outcome: Regulatory & Legal Risk Reduction

Challenge

Incidents, disengagement, poor customer experience

  • Impact: Lost sales, reputational damage, and operational inefficiency
  • Atana Solution: Culture improvement linked to performance metrics; proactive risk reduction
  • Outcome: Financial Performance & Brand Protection

Challenge

High-conflict environments, lack of psychological safety

  • Impact: Increased theft, shrink, and escalation into violence
  • Atana Solution: Respectful Workplace and Violence Prevention programs; insights to reduce conflict and improve safety
  • Outcome: Operational Resilience & Risk Mitigation

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